Project Spotlight: Florida Shines Brighter

A Spoken Word Tribute to Resilience, Rebuilding, and the Spirit of the Sunshine State

In the wake of Hurricane Irma’s devastation, I felt an overwhelming need to do more than just witness the damage—I wanted to help Florida heal. Out of that urgency, Florida Shines Brighter was born: a spoken word video project designed to uplift, inspire, and remind people of the unbreakable spirit that defines Floridians.

The video served as both a tribute and a rallying cry. It contrasted the storm’s destruction with the strength of the people who call Florida home—those who dig deep, rise up, and rebuild. With visuals capturing the raw beauty of the state and the courage of its communities, the spoken word piece delivered a message of unity, perseverance, and hope.

I partnered with Ecotourism Florida and Visit Florida to bring the vision to life and amplify its reach. The campaign also included a call-to-action linking viewers to a coastal nonprofit focused on restoration and community support. Through organic sharing, public support, and the message’s emotional resonance, we raised nearly $5,500 for hurricane recovery efforts.

More than just a video, Florida Shines Brighter became a symbol of the state’s resilience—and a reminder that even in the darkest moments, Florida’s light never goes out. It shines brighter.