Blogs & Journal

Creativity is a 24/7 kind of thing for me – my mind is always wandering, questioning, observing. That’s where my Journal comes in. It’s a collection of thoughts, musings, and sometimes rants on everything from design and advertising to culture and human behavior. Think of it as a peek inside the mind of someone who still sees train tracks as galleries and skateparks as classrooms. In other words, it’s my playground for ideas that don’t always fit into a client brief, but fuel my passion for the work.

In my journal, you might find me dissecting a brilliant ad campaign I stumbled upon, exploring why a certain meme is taking over the internet, or drawing parallels between a graffiti mural and a great piece of copywriting. One week I might geek out about color psychology in branding, and the next I’m recalling a conversation with a stranger that taught me more about empathy than any textbook could. It’s candid and personal, and I try to keep it insightful (with a dash of wit – because if you can’t have fun pondering why people do what they do, then what’s the point?).

I invite you to explore these entries and join me in the conversation. Drop a comment, shoot me a message – I love swapping ideas and hearing other perspectives. My hope is that by sharing my thought process and observations, I might spark a bit of inspiration in you too (or at least give you an entertaining coffee-break read!). So go ahead, take a stroll through my creative psyche – no hard hat required, but a sense of curiosity helps.